Tag Archives: gaming expo

All the rAge right now


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Really Awesome Gaming Expo: If you feel like an adrenalin-fuelled weekend full of fun, intrigue, adventure and ‘skop skiet en donner’, then rAge is without a doubt the place to be

THE annual rAge expo, which takes place in Johannesburg from the 3rd to the 5th of October at the Coca-Cola Dome in Northgate, is back for the 6th year in a row, and is in a league of its own as South Africa’s coolest interactive technology and gaming expo.

This year visitors can look forward to new game and product launches, competitions, prize giveaways and amazing specials.

The event is looking to be a weekend extravaganza set to whet the appetite of anyone from Sandton yuppies looking for the latest in gadgets, to avid gamers interested in everything from the hottest games to taking part in the many competitions happening throughout the weekend.

Gamers will have to battle it out against each other in a
Call of Duty 4 spectacular like never before!

call of duty 4

This year you can expect to find the following thrilling games, competitions, launches and lots more (courtesy of The Lime Envelope):

•Intel South Africa is the headline sponsor for the South African qualifier of DreamHack – an internationally renowned competition. Gamers will have to battle it out against each other in a Call of Duty 4 spectacular like never before, set to test the skills of even the most talented gamers.

Intel will also be launching the Intel Soccer Challenge 2008 – South Africa’s first-ever online soccer game which is sure to intrigue soccer and gaming fans alike.

•To gamers, the World Cyber Games is considered to be the Olympics of gaming events, and this year rAge will play host to the South African final of the competition, with the Grand Final event set to take place in Cologne Germany between the 5th and 9th of November 2008.

Thirty players will compete against each other on Saturday the 4th of October for the ultimate prize – a once in a lifetime opportunity to compete against the worlds best in Germany at the end of the year.

•Visitors can look forward to experiencing innovation like never before at the HP Experience stand. Pioneering new products such as Touchsmart — a computer which allows you to interact with the computer screen through the use of touch technology, and Voodoo — a genuine power gaming machine, will all be on display and for sale at the stand.

Megarom will be bringing two international developers from both the Far Cry 2 development team as well as the End War team, who will be talking to the public at rAge at scheduled intervals throughout the weekend. Visitors can also look forward to a Guitar Hero III competition running on the Megarom Interactive, MTN Loaded and Xbox 360 stage.

•Gadget geeks, action fanatics and would-be-babe magnets will be the focus of Coke Zero with their From Zero to Hero competition. Visitors stand a chance to win spectacular prizes including four Coke Zero FMX bikes, four PS3 consoles, PS3 games and R100 000’s worth of Sony products.

•Become the life of the party this year and keep your friends entertained for hours on end with the new games on offer from Xbox 360. Look forward to exciting new games such as Lips – where your living room transforms into your stage, and You’re in the Movies – the first and only game of its kind to literally transport friends and family into the magical world of cinema.

CTT Computers will have technology freaks watering at the mouth this year when they showcase the first ever Microsoft Home Server available to South Africans. Not only will this operating system be for sale at the expo, but one lucky visitor will win one of these truly brilliant operating systems.

There’s no doubt that this years expo will have something for everyone, whether you’re a casual gamer or just interested in finding out about new computer gadgets on the market – rAge has something for you!

•Ticket prices are R40 per person per day, or R60 for a weekend pass.

For more information on rAge visit:
rAge 2009 plans
www.rageexpo.co.za

Related articles: • g.O.dGaming…an Olympic sport?

g.O.d

ALTHOUGH the gaming market tends to ignore female gamers when it comes to ‘boys’ games, there are female gamers, such as those belonging to “girlz Of destruction” (g.O.d.), who are beating the boys hands-down.

This gaming group is a 7-member, international all-girls PC gaming clan hailing from seven different countries (Canada, China, New Zealand, Russia, Spain, Sweden, and the USA), who are widely regarded as the highest level professional female QUAKE 4 players.

g.O.d. are taking the gaming world by storm, showing that there are girls who like to slaughter mutant humanoids & cap the odd nazi just as much as any guy.

Girlz of destruction:

Gaming usually brings to mind anemic looking teenage boys hiding out in their parent’s basements for extended periods of time, while ogling busty heroines traversing the barren landscapes of World of Warcraft.

While this stereotype may have been accurate at one time, it no longer holds true, as more and more women are joining the gaming fraternity. According to the Entertainment Software Association, 38% of gamers nowadays are female, and what’s more, they spend up to 7.4 hours a week playing games.

Women’s interest in gaming is obviously growing, but we must ask ourselves then, why do marketers insist on compounding the stereotypical idea that if women do enjoy gaming then they must enjoy playing games relating to cooking, family, animals and strategic games?

One common way in which marketers often exclude the female market from popular shooting and racing games, is by representing female characters as being scantily clad, with under-developed hips and over-developed breasts, and by posting those same female forms on billboards, street lights and posters.

This kind of marketing is rather short-sighted as it ostracises a potentially huge market by not appealing to, or talking to women gamers.

Concentrated marketing to the male group, on the other hand, could stem from the fact that although more women are enjoying gaming, on the technical side it is still very much a male-dominated industry.

A survey commissioned by Sony Online Entertainment revealed that more than 60% of female students that enrolled in game design programs at The Art Institutes say they believe male dominance in the industry is a deterrent to women pursuing a career in gaming.

While many companies may be displaying a certain amount of arrogance towards the female market, it’s good to know that certain conglomerates, such as (believe it or not) Microsoft, are doing their best to encourage female gamers.

One initiative taken in this direction is evidenced by the ATI/AMD Cyber X Games: Windows XP Championships in Las Vegas, where Microsoft Windows XP are a title sponsor, and whose sponsorship has led to the creation of new categories for female gamers, such as the Windows XP Female Pro Gaming Quake 3 Competition, and the Windows XP Female Counter-Strike Team Event.

With incredible prize money as a little incentive, Microsoft is at least encouraging women in an area where they have previously been ignored.

rAge is South Africa’s largest interactive gaming and technology expo and is the ideal place to see female cyber athletes in action. To find out more about the South African gaming industry and trends, check out the gaming event of the year taking place in Johannesburg from the 3rd to the 5th of October at the Coca-Cola Dome in Northgate.

For more info visit: www.rageexpo.co.za

Sweden seems to be taking this whole thing rather seriously:
Girlz of Destruction get 24/7 training house in Sweden

Related posts: • All the rAge right now • Gaming…an Olympic sport?

Gaming… an Olympic sport?

Running, swimming and weight-lifting are all sports that instantly come to mind when thinking about the Olympics. Video games, on the other hand, don’t generally feature on this list. However, a recent drive by the Global Gaming League (GLL) wants to see this change. Ted Owen is behind this push and was aiming to get the ‘sport’ introduced at the 2008 Beijing Olympics.

According to Owen,”People aren’t watching the Olympics anymore. You need to bring younger viewers back if you want to keep making money. To do that you need to embrace non-traditional sports.”

Michael James, Editor of NAG, SA’s leading gaming magazine says,

“While most sports focus on physical prowess, few recognise mental agility. This is where video games can bridge the gap. The gaming community is populated by some of the most competitive and motivated individuals, willing to invest heavily in training and the top-of-the-range products, in order to become the best of the best.”

According to Morris – Director of content development for CNNMoney.com, competitive gaming plays a major role in Asian culture, with the Chinese industry alone estimated to top US$2 billion annually by 2010. This popularity is what drove the GGL to seek approval from the Chinese Government first before going to the IOC.

The Olympics hasn’t seen a demonstration sport since 1992, and there has been no indication from the International Olympic Committee (IOC) that they are revising this decision. Nevertheless, it is Owen’s perception that

“The only reason they haven’t done an exhibition sport in the past several years is no one has brought a good one to them.”

Gaming seems to be all the rAge right now
The annual rAge Expo is the perfect place to decide for yourself whether competitive gaming is worthy of inclusion in the Olympics as a sport. Samsung will be playing host to the SA National Final of the World Cyber Games, which is a global tournament in which nearly one million players from around the world compete against each other for the title of world champion in separate events.

The SA finalists will join over 700 players from 74 countries in Cologne, Germany in November to take part in the eighth annual WCG Grand Final event.

The rAge exhibition is also packed with hot new games to play and loads of cool computer and gaming kit to buy. Set to take place at the beginning of October this year, the really Awesome gaming expo appeals to anyone who’s into the fun side of technology.

For more info on rAge visit:
www.rageexpo.co.za
All the rAge right now